We don’t like hard sell. We like to make our own minds up. We don’t want to feel pressured into buying something that we’ll regret later.Read More
It's important to avoid the Trolls when you're creating your VisionRead More
You may have an idea of what you want, but you're not sure what you'll actually get along the way.Read More
How come some people seem to cut though the noise and make a real impact with their message, while others struggle to inspire?Read More
1. People think you’re either very brave or slightly mad to write a book.
2. You don’t have to actually ‘write’ or ‘type’ your book.
Here are five ways to tell if your business, brand or work is genuinely AuthenticRead More
If I had a dollar for every time someone told to me “I want my business story to be different – but not THAT different,” I’d have a nice investment portfolio by now.Read More
At work we live in a rational state of mind. We’re paid to concentrate, plan, and problem solve. We end up being analytical and logical. But people aren’t like that in the real world. Our customers aren’t. They don’t buy rationally – they buy emotionally and intuitively.Read More
Your brain cleans itself when you sleep - likening the process to that of keeping a park or garden clean. "To take advantage of your brain’s natural gardening system, simply think about the things that are important to you."Read More