Your Authentic Business.

Thank you for purchasing Your Authentic Business - the step-by-step guide to creating and telling your Authentic Business Story.

What this course gives you

  • A step-by-step guide to creating your unique Business Story

  • Guide to creating your Elevator Pitch

  • Guide to creating your Tagline

  • Guide to how to use your Business Story and Elevator Pitch

What’s included?

~   8 videos (10-15 minutes long)
~   8 worksheets
~   One Guide to using your Authentic Business Story (included in worksheet #8)

How it works

  • You’ll be led through a series of real life business examples and inspirational stories to get you in the right frame of mind.

  • There are a two tutored meditation exercises designed to allow you to access your imagination and creativity

  • Parts 1-7 have self-completion questionnaires

  • Each video and audio clip walks you through how to complete them.

  • Part 8 provides a Guide to all the ways you can use your Authentic Business Story and Elevator Pitch

Getting the most from the course

I really want you to get the most out of this course – and to make it as easy as possible for you to develop your Business Story.

That’s why it’s important that you complete all the exercises I’ve provided, and to:

  • Block time out in your diary to complete your exercises

  • Find a quiet space to work in

  • Switch off your mobile phone and email for the 30 to 60 minutes it will take to complete each exercise

  • Don’t try to rush the course in a few days, or leave too big a gap between each section.

  • Do the course in a minimum of six days and a maximum of 4 weeks

The ideal time for course completion is around 10 days - allowing enough ‘thinking’ time in between exercises, and still maintaining momentum.

I also suggest you find an accountability buddy – someone who can keep you on track and make sure you’re getting through your exercises.

Good Luck and I hope you enjoy the course!

Here are the elements of the course:

Chapter 1: The Power of Authenticity
Click here to download worksheet 1.
Click here to download worksheet 1B.
Then watch the first video:

Chapter 2: What Drives You?
Click here to download worksheet 2.
Then watch the second video:

Chapter 3: Your Unique Gift.
Click here to download worksheet 3.
Then watch the third video:

Chapter 4: The Game Changer.
Click here to download worksheet 4.
Then watch the fourth video:

Chapter 5: Outlining Your Story.
Click here to download worksheet 5.
Then watch the fifth video:

Chapter 6: Writing Your Business Story.
Click here to download worksheet 6.
Then watch the sixth video:

Chapter 7: Creating Your Elevator Pitch.
Click here to download worksheet 7.
Then watch the seventh video:

Chapter 8: Delivering Your Story.
Click here to download worksheet 8.
Then watch the eighth and final video:


I hope you enjoyed the course!
If you'd like to book a one-on-one coaching session with me - Justin - to discuss what you've discovered, to help you craft your story further,  or to help you use your story in your business or work, please click here.